The story of our company.
Uncle Earl’s Soap starts not with soap at all, but with a piece of machinery. An oil skimmer to be exact. It’s a filtering device used in machine shops – those modern-age craft houses that fashion precision pieces of metal for use in thousands of products. Our innovative skimmers proved popular and business was good. But like any young, small company, we were looking for ways to make it even better.
We've always listened closely to our customers. What kind of equipment do they need to do the job more efficiently? What would make life around the shop easier? Well, for one thing, machinists can get dirty. Very dirty! Metal shavings, coolant, oils – they all collect on clothing and hands. It used to be that a machinist could make do with giving his hands a thorough cleaning only at the end of a shift. These days, though, between working on a computer and meeting with designers, he might scrub his hands half a dozen times a day. And if he’s using a standard abrasive soap, literally scraping off pieces of skin. Clearly, our customers needed a better soap. Could we invent one for them? We had the expertise – chemistry, biology, fluid dynamics – so we were determined to do it. And a new company was born.
We believe that it’s possible to be creative, even with something as common as soap. We looked at how soap was made in the old days, and compared that with how it’s used today. Then, using tools like mechanical engineering and microbiology, we came to a new understanding of how soap affects our skin, our bodies, even our lives. We realized there were some forgotten tricks from the past that could be used to solve modern problems such as chapped hands, eczema, and bleeding cuticles. Through real-life testing and many experimental batches, we reformulated age-old, all-natural ingredients using modern methods. The result is Uncle Earl’s Soap.
We gave our first bars to machinists and when we checked back with them, they wanted more. And not just for themselves. Bars of Uncle Earl’s Soap were being passed to wives who garden, friends who do woodworking, and elderly parents. People whose hands do hard work, or are dry and sensitive by nature, quickly saw its benefits.
We were getting stories that the wives of these men made them bring the soap home because they couldn't believe how their skin had become so healthy. We'd even heard stories that one woman thought her husband had lost his job, and another was certain that he was having an affair.
It's been ten years, and we're still learning. Fact is that selling something to consumers is very different from selling to people in factories. But that's fine with us. We are committed to working hard, and getting better every day.